Oasis
A concise brand and product exploration focused on modern hydration through clean design and visual restraint.
Overview
Released
Jul 21, 2023
My Role
Brand and product design, packaging design, product imagery, and social content creation.
Disciplines
Branding, product design, packaging design, product imagery, and social content.
Tools
Oasis is a modern water supplement brand focused on simple, functional hydration. This project explored how clean design, minimal ingredients, and calm visual language could work together to create a product that feels both approachable and premium.
The goal was to design a product experience that communicates clarity, trust, and everyday wellness—without overcomplication.
Clean Systems, Calm Visuals
The packaging design emphasizes legibility and simplicity, using a restrained color palette and clear hierarchy to communicate product benefits at a glance. Imagery reinforces hydration and purity through natural light, water motion, and minimal compositions.
Together, the system creates a cohesive product presence that works across e-commerce, social media, and promotional use.
Social Carousel
A Clear, Cohesive Product Identity
The final design presents Oasis as a trustworthy, modern supplement brand—visually differentiated while remaining accessible to a wide audience.
A Flexible Foundation for Growth
The packaging and visual system were designed to scale, allowing for future flavors, formulations, and content extensions without losing brand cohesion.
